Your website is one of the first things a potential first-time customer sees when making their decision whether or not to dine at your restaurant.
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Hearing about embezzlement in a public company rarely shocks anyone, but when it happens in a family business, people are often stunned. “How could he steal from his own family?” “Doesn’t she know she’s hurting her siblings/cousins/parents?”
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by Jim Sullivan Everyone talks about the importance of service, but its meaning is difficult to define in this faster-harder-smarter-more world we all live and work in. The fact is that most foodservice operators confuse service with hospitality. Service fulfills a need, hospitality fulfills people.
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"Like" it or not, customers size up your operation before they even walk through the door. You can make a positive impression with a social media presence that communicates who you are and gives customers a reason to "like" you - and keep coming back.
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Talking to a chef in Northern California about pairing food and beer seems a little strange, but that’s just how far craft beer has come. Even just outside wine country, there’s more than enough room for a place like Cannery Row Brewing Company in Monterey, CA. It offers more than 70 beers on tap, mostly local and almost all of the craft variety, and part of new executive chef Daniel Furey’s job is matching his food to the beer.
» More in Foodservice News & Trends
Gain ongoing profit increases of up to 15% from one menu redesign and additional profits from future refinements. Strategies discussed apply to all types of menus: traditional food menus, wine lists, menu boards, and more.
» More in The Bottom Line
Programs that reward a restaurant’s loyal customers have proven effective because they make those customers feel special and increase the likelihood they will share their positive experience with friends. To date, they have typically relied on punch cards to keep track of customers’ progress toward collecting a program’s reward. But now loyalty reward apps can give restaurant operators a new tool to manage these programs in the smartphone era.
» More in Business Innovation & Ideas