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Seasonal desserts: What customers want

Customer cravings change with the seasons. Your dessert offerings should, too.

Case study: 5 best practices for restaurant website design

A well-planned website can better engage visitors and prospective customers.  

Do You Know Your Restaurant's Experience Proposition?

You should. This is the unique combination of food and beverages, service and hospitality, ambience and overall experience a restaurant provides its customers.

Meat Eaters Gulp Record Prices

At a time of year when U.S. prices usually are at seasonal lows, meat is rising faster than any other food group.   

Marketing Strategies

How To Set Measurable Goals for Your Social Media Marketing

If I had a dollar for every time I’ve been told how important social media is, I’d be off vacationing in Bora Bora right now. My frustration with the “social media pitch” is that people are making very strong claims without backing them up.

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Best Practices

What Millennials crave from restaurants: The latest word

A comprehensive study sheds light on what the 18- to 30-something demographic looks for when dining out. Market researchers have plenty of data that describes what Baby Boomers want from their restaurant-going experiences. And they know plenty about what Gen-Xers expect, too. But even the savviest of experts struggles to pin down what exactly it is Millennials desire when they go out to eat. 

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Service

5 tips for better service

Eric Stoessel  Personality matters, say mystery shoppers who have found many restaurants are forgetting the basics. Here are five tips based on the Coyle Hospitality's 2013 data from more than 6,000 unique evaluations at 755 restaurants.

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Social Media

Instagram for Restaurants: Tips for Connecting with Your Diners

By now, you're probably well aware of Instagram, the popular photo app, and its incredibly engaged user community. Even if you haven't used it yourself, you've probably seen your diners pulling out their phones and snapping up tasty photos of your culinary creations to share on the social network.

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Foodservice News & Trends

Variable menu pricing could be next for restaurants

Changing price by time could be crucial to building demand, NRA exec says at WFF conference. Menu prices that vary at different times of day or on different days of week offer restaurant operators an opportunity to grab new traffic in their restaurants, attendees at the Women’s Foodservice Forum were told this week.

» More in Foodservice News & Trends

The Bottom Line

Obama's Overtime-Pay Boomerang

Source: Andy Puzder  The new rule hurts the very managers climbing the ranks whom it claims to help.President Obama on March 13 signed an order directing the Labor Department to expand the class of employees entitled to overtime pay. The president wants to raise this salary threshold, perhaps as high as $50,000, demoting entry-level managers to glorified crew members by replacing their incentive to get results with an incentive to log more hours.

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Business Innovation & Ideas

4 tips to protect a restaurant’s digital brand

Internet domains of interest to foodservice operators including .coffee, .menu, .kitchen and .recipes have recently opened up for sale. The Internet Corporation for Assigned Names and Numbers (ICANN), the non-profit body that oversees web addresses, is launching more than a thousand new Internet suffixes, called generic Top Level Domains (gTLDs). These new domains are intended to better organize the Internet. Here are your options now.

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