While Pinterest became a hot piece of real estate in 2012 social media, experts looking further into 2013 see less of a new breakout name than the more effective use of existing platforms such as Twitter and Facebook.
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Source: Megan Rowe Delicious food, great service and a comfortable, clean interior all loom large in a restaurant’s chances of success, but often that formula leaves out one essential ingredient: the right menu balance. Engineering a profitable menu can be a painful and complicated process, but in the end, this kind of discipline can pay off.
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By Jim Sullivan, CEO Copyright Sullivision.com When plotting their service strategy and delivery, too many operators, managers and trainers focus on what they should “do” for their customer. I think it’s more important to first focus on what not to do. In other words, do you know what you don’t know that you don’t know?
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By Lee Odden TopRank Marketing – When you think of social media, surely Facebook tops most people’s list as the “go to” social network. The demographics may have changed since the early years as a Harvard born startup, but there’s no question that consumers and brands are connecting on Facebook in ways that drive brand awareness and customer engagement.
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The Affordable Care Act is moving forward. Is your restaurant business ready? Here are five steps you can take to better understand the law’s impact on your business and your employees.
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By JOSH PATRICK This is something I have never understood. Why is it that we business owners are so reluctant to share financial information with employees? For more than 35 years I’ve found that, when I share meaningful information with the people who work with me, our performance as a company improves.
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by Lee Polevoi People who feel welcome at your place of business are far more likely to return than those who don’t. Beyond that, both satisfied and dissatisfied customers are bound to share their experiences with others, so you always want to strive for the former — and encourage word of mouth that will lead to long-term customers vs. drive them away.
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